DO’S & DON’TS OF BLOGGING

Blogging Errors
I love sharing blogging tips with you guys. After realizing that many of my readers are bloggers themselves, it made sense to continue this category on the blog. I have a running list of blog post ideas that I keep in my phone ‘Notes’ as things come up, and today’s topic has been building in my notes for quite some time. Before I dive into this one, I just want to say that despite my opinions, which truly, all my advice is just my opinion, I want anyone reading this to know that there is no judgement here (if you do any of the things listed as a Don’t).

Read on to see my list of Do’s & Don’ts. I promise this list is different than my blogging pet peeves list ;)

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Do’s & Don’t of Blogging:

Do be original. If you’re a blogger, chances are you a creative person. Get creative with your content and strategy, but do it in a way that is authentic to you. Everything about your brand should feel right to you. Your audience will sense when something is “off brand.” 

Don’t copy someone else’s formula. It’s easy to follow other bloggers, see their success, and then try to emulate it. Obviously the blogging world is very saturated, so there will certainly be cross over in style / branding, however, deliberately copying someone is not the way to go. Some call it flattery, I think it’s cheap.

Do give back to your community. I love hosting giveaways to give back to my readers for their loyalty and support. I am very privileged to receive lots of products to try but honestly, there is ZERO chance my house is big enough to keep it all. Giving back allows me to share my goodies with my community while also keeping my office somewhat clean.

Don’t do loop giveaways. I cannot emphasize enough how much these annoy me. In fact, one drunken night I unfollowed anyone who did one because I was tired of seeing it in my feed (sorry if you’re one of the people I unfollowed…it’s nothing personal!). I think giveaway are a great way to promote growth on your channels, but limit it to ONE person or brand, not 10+ accounts.

Do be candid. I’m an open book on all of my social media channels–I love to overshare my life. I find that the more I share the more I learn, since so many of you have a wealth of insight. I really enjoy connecting with my followers, and I think being open and honest has broadened my audience.

Don’t cry for attention. Nothing irks me more than click bait! Sure, it’s clever, but I just find it to be such a letdown. I’m all for sharing personal stories (good or bad), adversities, journeys, but do it for the right reasons.

Do sponsored posts. There’s nothing wrong with monetizing your blog [business]. We all have to do it to continue being a blogger, nothing new there. I say make sure the brand partnerships is organic (products you already use or tried and loved), the posts are on brand for you, and that your sponsored content is spaced out.

Don’t overdo the promo codes. I always struggle with this one because on one hand I want to provide my readers with a discount to try the products I promote, but on the other hand it’s so damn tacky! Every now and then I think it’s okay to throw one in, but I am very picky about how / when I share them.

Do respond to DM’s. Connecting with my followers is one of the biggest rewards in blogging. I love reading your advice, suggestions, and feedback. At the end of the day I’m only a professional blogger because you guys have chosen to follow and support me. Why wouldn’t I spend a few hours a day responding? It’s the least I can do.

Don’t ignore your followers. I fully understand the anxiety of seeing an inbox FULL of DMs, but I don’t believe in closing comments or messages altogether. If it’s just unrealistic to reply to DM’s, make sure to provide your followers with the information they are requesting (outfit details, product questions, updates, etc.) on IG Stories.

Now that you’ve read my list, are we still friends? I would love to know your thoughts on this list below in the comments. Also, let me know if you guys like the Do’s & Don’ts and I can do more posts like this. 

SHOP THE LOOK:

17 Responses to DO’S & DON’TS OF BLOGGING

  1. Sharon says:

    Thank you Sivan for these tips. I am a new blogger and I am trying to find my niche and be creative and not just another blogger. I was wondering about loop giveaways, they annoy me too, I am glad to hear it from you, that they are a don’t. I hope you know how much I appreciate these posts.
    Love ~ Sharon
    http://www.forthewonderer.com

  2. Brittany says:

    Sivan! This was so helpful and honest, LOL. Being authentic is something that I always strive for in my blog and continue to do so! But you’re my inspo and seriously keep me going to do what I love while being both a full time blogger and full time marketing manager! Thanks for the advice and yes, we’re still friends! xx, Brittany De Paz
    IG: @brittanydepaz

  3. Caroline C. says:

    Yes to everything xx

  4. Erin says:

    So happy to see a new blogging post! Was re-reading your old ones recently and found them v helpful. I also appreciate that they’re extremely straightforward and honest without trying to sell some dumb ebook like go to 10k instagram followers in a month with my method! thanks, sivan!!!

  5. Natasha says:

    You are so authentic and I LOVE that you always answer back DMs (with as many followers as you have I am sure you have ALOT of DMs). So proud of your success and watching you grow from pre-wedding until now!

  6. Samantha says:

    Sivan, I agree with you on the fact that blogging is extremely saturated now. It’s so important to be original! I’ve found that when you do things differently or just authentically, people notice and become loyal followers. Great tips & I love your blog/insta! xo

  7. THANK YOU THANK YOU THANK YOU!!
    Coming from the perspective of a new blogger, seeing someone so successful as yourself post about tips/ tricks/ and your opinion is so refreshing and helpful.

    Please keep these going!!! Xoxox

  8. Katia Gonzalez says:

    Hi sivan, I loved this post! I have been wanting to start my blog for such a long time and you have truly been an inspiration. They really do help and the info you give us is handy, I’d LOVE to see more more posts like these. Your personality is what gives your blog originality. Love it

  9. Savanna says:

    Thanks so much for this Sivan! I am a new blogger and these articles really help me- especially because I have been following you for a long time and truly respect your opinion!
    -Savanna

  10. Tiffany says:

    I am so happy you touched on the whole copying aspect. I do not see it as flattery, I see it as an easy way out! I love to be inspired by others, but I always let it try to inspire me in a way that it can be transformed into something else in my style – if that makes sense. Nothing angers me more than when someone straight up copies. I am also a blogger, so I love these posts! Thank you!

  11. Paola Garcia says:

    Thank you so much for this!! And please keep them coming! As mentioned in the comments I also appreciate how you respond to DMs even with your hectic schedule!

    Xo
    Pao

  12. emily says:

    I love informative post on blogging!

  13. Yes!! The loop giveaways annoy me too. I’d rather slowly grow an authentic following vs. gain a bunch of followers at once because of a giveaway. These tips are so good, keep em coming!

    Xo,
    Jasmin
    http://www.jasminwears.com

  14. Rav says:

    This is why I follow you! (Thank you for not being annoying!)

  15. Vanessa says:

    Your blog is so fun, you keep the posts so unique!! And I couldn’t agree more with the loop giveaways or promo codes, I find both of those super annoying. Keep doin your thing girl cuz we love you!

  16. Emily says:

    Love reading all the do’s and don’t’s! Thanks so much for the post!

  17. Danielle says:

    Thanks for all your insight and advice on blogging! What are your thoughts on the comment pods? I keep going back and forth on whether I think they’re worth it. Would love to hear what you think!

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